Catalyst Bank
Brand Strategy | Visual Identity | Website Landing Page
Catalyst Bank is business banking branch of a leading bank in the UK which is focused on helping enterpreneurs and small business owners by acting as their financial growth partner.
Project Goal: The objective was to create a brand identity and a website landing page which is clean, elegant, and speaks to the customers who are looking to elevate their business.
Tools Used: FIGMA, Adobe Illustrator, ChatGPT, Canva
Color Palette
Typography
Montserrat
Medium
AaBbCc 123
Sans-serif typeface - captures an "urban charm"
Suitable for both digital and print design applications, excellent for user interface and branding projects
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Introduction
Catalyst Bank is a new-age bank focused on helping the small-businesses accelerate their growth while implying customised solutions to their everyday problems. Catalyst connects businesses to their financial goals while being a trustworthy partner.
Vision
To make banking easier for small businesses by being their growth partner; their catalyst to success, bringing technology-driven solutions to modern world problems.
Mission
To become a leader in business banking for enterpreneurs and small business owners by delivering a reliable financial support and connectivity to technology.
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